Marketing News - Digital Media Sage

Google Business Profile (GBP) Reviews Outage Is Over – What You Need to Know!

If you’re a business owner who’s been stressing over missing Google Business Profile (GBP) reviews, take a deep breath—the outage is finally over! Google has officially confirmed that most affected profiles should now have their reviews restored, with any remaining issues set to resolve in the next few days. For businesses that rely on customer […]

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What is Copywriting? Master the Techniques and Triggers That Persuade and Sell

Content Marketing / Anjali Gupta

Copywriting is not just writing—it is an art, a science, and a game-changer for businesses everywhere. It is all about crafting strategic, compelling content that does not just capture attention but also inspires action. Think engaging emails, captivating blogs, persuasive ads, and irresistible product catalogs—every word designed to turn readers into buyers and browsers into

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Unlocking the Fundamentals of Digital Marketing: The Google Way

SEO / Anjali Gupta

Hey there! Let’s sit down and chat about something that’s become a game-changer for businesses everywhere: digital marketing. If you are running a small business, planning to start one, or looking to grow your skills, digital marketing is the way forward. And no, it’s not just for big companies—it’s for everyone, including you. I’m going

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Let’s Talk About Google’s December 2024 Updates: What It Means for Your Website

GA Updates, News / Anjali Gupta

Hey there! Have you heard about the latest updates from Google? If you own a website or are into digital marketing, this is something you should know. In December 2024, Google rolled out two major updates: the Core Update and the Spam Update. These updates are all about improving the quality of search results and

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How Generative AI and Bing AI Are Changing SEO and SEM for Indian Businesses

Artificial intelligence / Anjali Gupta

Will SEO die out when Generative AI and Bing AI are fully rolled out? Let’s dive into the exciting world of Artificial Intelligence (AI) and how it’s shaking things up in the realm of Search Engine Marketing (SEM) to answer this question. Trust us, they are game-changers! With AI in the picture, search engines are

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The Role of Title Tags in SEO: How They Impact Rankings and Best Practices

News / Anjali Gupta

Title tags have long been regarded as a cornerstone of on-page SEO. Acting as the gateway to your content, title tags provide search engines and users with a concise description of a page’s subject matter. But the question remains—how much do they impact rankings, and what are the best practices to ensure their effectiveness? In

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Google’s August 2024 Core Update: What It Means for Websites and Content Creators

News / Anjali Gupta

Hey there! Big news in the world of SEO—Google has dropped its August 2024 core update, and it’s shaking things up in a major way. If you’re running a website or creating content, this is something you absolutely need to know about. Google is once again putting its focus on making search results more helpful

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Using Artificial Intelligence for Successful Digital Marketing: Methods for Victory

Artificial intelligence / Anjali Gupta

Hey, Hey, Hey, Internet Explorers! You’re smart, aren’t you? Have you ever wondered how companies seem to know exactly what you want at the moment you want it? Or how your favorite brands create ads that feel like they were made just for you? This “magic” is often powered by Artificial Intelligence (AI), which has

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Digital Marketing News: Meta Helps Content Creators with Reels A/B Testing

News / Anjali Gupta

Meta is all set with new updates that will help all the creators out there. In their recent Digital Marketing News on Meta, also known as Facebook, has announced that they are all set to assist creators with Reels A/B testing. One of the most important yet challenging tasks for creators is to find out

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